Rewire4Success

Praise

Elena has hit the target with this easy-to-read guide to the highs and lows of the early years of ownership and how to run a clever business.

Whether you are thinking of setting up from scratch, have been in business for a few short years, or you are experienced but hitting a glass ceiling, Rewire Your Business For Success will be a breath of fresh air – an experienced accountant sharing her observations and top tips based on years in the trenches with her clients.

Elena isn’t just an accountant, she is a pragmatic business coach who has seen at first hand the challenges of small businesses (having built her own) and is full of smart ideas to maximise productivity, profitability and personal effectiveness.

Reading Rewire Your Business For Success and learning Elena’s six principles will turbo-charge the enthusiasm you have for your own business, by sharing techniques that will allow you to put yourself first, whilst continuing to deliver first-class service.

The theme of small business development and coaching for small and medium entrepreneurs is a very hot topic in today’s literature. However, Elena’s book stands out distinctly from the crowd. Her formidable strategy of sharing with the reader a first-hand experience of what not to do and why not to do so is indeed a cornerstone of the book. The references to her own mistakes, setbacks and real-life examples send a powerful message to an audience that, after reading the book, will definitely be reflecting on their own actions through ideas from the book.

Dr. Evgeny Kunts, CFSA, MCSI, London City